Phoebe Philo’s First Drop, Explained

On Monday, the star designer released her namesake label’s first products, serving up ‘Old Celine’ chic spiked with a raunchier undercurrent. BoF breaks down the drop, as well as a go-to-market strategy that couldn’t be further from the standard luxury playbook.

from Business of Fashion https://ift.tt/Bmf18uq